Methodology
Pinpoint
Identify the target use cases, companies, titles of primary decision makers, and contacts
Stalk
Track the targets down, preferably approaching them in person at industry events
Hunt
Track industry events, evaluating each to pick the best to attend, prepare beforehand to ensure success
Network
Leverage my network of over 4,200 LinkedIn connections, mostly leadership in tech companies
Tools
Extensive use of tables, spreadsheets, Excel formulas to rank use cases, screen scraping scripts for conference/event websites, ChatGPT Pro tier, Sales Navigator Core, and my experience of what works and what doesn't
Sales Call
Secure that initial sales meeting / call with the target decision makers, including my client's sales team to ensure a warm handover with the best opportunity for closure